Founded in 1983, with the delivery of 70 jars of cookies to 70 Christchurch stores, Cookie Time is an iconic family owned company. With a proud Kiwi history and storytelling heritage, after all there’s nothing like a cookie to put a smile on your face
Cookie Time is aiming to raise $250k for charity this year, through the 2025 Magic Moments campaign. We say yes to kindness, giving back to the community with support for a range of charitable causes, direct donations and fundraising.
Through the Christmas Cookies campaign alone we are looking to raise $150k. This will be administered by Cookie Time Charitable Trust support its work in helping NZ children reach their potential, including funding for hero charity Dyslexia Foundation of New Zealand.
On top of this, we’re aiming to raise another $100k through community fundraising initiatives, matching customer donations on a dollar for dollar basis, support for St John and KidsCan and community grants.
The latest contribution value was updated on 1 December 2025.
‘Giving back’ to both
people and planet
through charitable causes and sustainability practices
Cookie Time is committed to sustainable business practices and reducing our environmental footprint. The common definition of sustainability is meeting the needs of the present without compromising the ability of future generations to meet theirs.
Our definition of sustainability encompasses this, and involves making ongoing improvements and planet friendly choices in our business. It also includes giving back to the community through the Cookie Time Charitable Trust, established in 2003 to support New Zealand children to discover their gifts.
This year, we’re also rolling out something exciting in the sustainability space – an initiative we’ve been quietly working on behind the scenes. Stay tuned!
